YouTube is the second largest search engine after Google and is owned by Google. The number of users of YouTube is increasing rapidly and the number of people watching videos that relate to products and services is also increasing considerably. So, there is a huge...
At the end of the day, search engine optimization is all about attracting real human beings to your website. If you are able to make them convert into paying customers, then you have truly succeeded in marketing online. This means that keywords are important when...
If you are new to SEO, it can be quite intimidating to hear people talk about “ranking in 2022.” Don’t worry. It’s much easier to understand than you think. In the end, it’s really all about understanding how Google determines its search...
The marketing trends and techniques used by big businesses and multinational companies are very different from the ones used by small and startup businesses. However, there are a few marketing trends and techniques which can be used by businesses of all sizes. This...
Digital marketing is a broad and ever-changing landscape. It’s important to be realistic and accept the changes and challenges that marketers face with digital marketing. This blog looks at some of these challenges and offers up solutions and workarounds to help...
Search Engine Optimisation is the process of optimising a website to rank higher in search engines. In this blog we look at what benefits this can bring to a business and how to get the most from the SEO process. What is search engine optimization (SEO)? Search Engine...
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